There are streams of energy constantly in motion, and we’re either in the center of the current, drifting off in an estuary, or trying to swim upstream, against the flow.

By positioning yourself as one of the rare guides who dares to lead clients into the “dark” spaces where true power and change reside—you set yourself apart from other services and service providers and create the potential for life-altering breakthroughs for your clients.

When you step into this place of stewardship, the upside is twofold. For the world, the next essential thing it needs emerges. For you, you tap into an entirely new market that no one else has seen yet.

When WHO YOU ARE and WHAT YOU SAY in your marketing and messaging line up, people feel the resonance in the truth you share.

I was in a storytelling training with a mentor a number of years ago, and in the middle of coaching me, he just stopped, looked me deep in the eyes, and said…

“You’ve got a lot of pain in you—that’s a good thing.”

As an accomplished coach or consultant, you already know that growth doesn’t come from mastering more tactics or collecting more tools. True evolution happens when you step into the next expression of who you’re called to be.

Not everyone thinks about their impact on an industry or larger collective, but there is an emerging group of leaders who are called to impact whole collectives of people.

You might call them visionaries, innovators, or trailblazers…

But the ones I’m talking about are innovating not just based on emerging trends in a market — they are innovating based on an emerging spiritual consciousness that wants to take root in the audience, industry or collective they serve and help shift our culture.

Many of my clients and colleagues share a mission to restore dignity in the world.

And while we like to think of restoring dignity to others, how often do we show up as examples of the very dignity we seek to restore?

If you’ve developed mastery in your work, there’s something you’ve probably become (perhaps painfully) aware of…

You can’t do your best work with everyone. In fact, you can’t do your best work with most people!

Take your own leap of courage. Generate hope in your people. allow them to take leaps, courageous leaps into new territories. And as you work together, listening, following, leading, and faith.
Each one of us gets this new compass of truth, the more that is instilled in each and every one of us, the more truly, truly, truly the structures of our society shift in substantial and life-giving ways. And that, that is the call.

There’s a common experience that most people share when they show up in my world, and it sounds something like this…
“There’s this vision, this calling, this message, this idea that I know in my bones I’m here to deliver. And it’s not that my brilliant mind came up with it. It’s more that it was delivered to me, or I landed on it. Now that I’ve got it, I know I have something I’m here to steward. I’m here to bring it forward into the world.”

You might look at the marketplace and make assumptions about “how it’s done.” Yes, it’s great to learn from others when it’s aligned with your values. But far too often, I see people copying models, tactics, and strategies that either don’t align with their values, don’t play to their natural gifts and talents, or both. This misalignment disrupts their leadership, business, marketing, and money-making strategies. Sure, you might be able to make some money, but thriving becomes impossible.